Get Fired Up! Introducing NEW VIVIDS Red Hot

Toning

Ravishing Red Dahlia: ChromaSilk Grey Coverage with HydraGloss Shine

Ravishing Red Dahlia: ChromaSilk Grey Coverage with HydraGloss Shine

This Red Dahlia is no shrinking violet! Watch a tutorial from PRAVANA's Western Canadian Mentor Tash Gagnon for your ticket to standing out in a field of ordinary, with vibrant color that's as bold as it is beautiful! Embrace your inner flower power and let your vibrant personality bloom with ChromaSilk grey coverage and HydraGloss shine!

PRAVANA's Triple Threat: Express Tones Clear

PRAVANA's Triple Threat: Express Tones Clear

Shadow Roots, Toning and All Over Color--PRAVANA's Triple Threat Express Tones allows you to do all with just one tube! Different zones require different levels and six shades of Express Tones become 24 shades ranging from Levels 7-10 with the addition of Express Tones Clear! Watch and learn as Beni Reid shows you how to create multiple shades from one tube of Express Tones for a Perfect Platinum!

Blonde Ambition: Level Up Your Balayage with Color Block Toning!

Blonde Ambition: Level Up Your Balayage with Color Block Toning!

Level up your blonding game by learning the art of color block toning, designed to amplify the beauty of your balayage like never before! Watch as Topher Whitfield reveals his secrets to seamlessly blending ChromaSilk Platinum Toner shades adding depth and brilliant shine! Get ready to turn heads with radiant, multi-dimensional locks that showcase your inner blonde ambition!

Take Your Look to the Next Dimension with Holographic Hair

Take Your Look to the Next Dimension with Holographic Hair

Are you ready to take your hair to the next level with a stunning holographic look? PRAVANA Canada Mentor Tash Gagnon shows you how you can achieve a unique, iridescent color that will make you stand out from the crowd through the magic of PRAVANA's ChromaSilk Platinum Toners and ChromaSilk VIVIDS Pastels!

Strawberry Serenade: 3 Steps to Spring's Signature Hair Color!

Strawberry Serenade: 3 Steps to Spring's Signature Hair Color!

Don't be left in the shadows this season, light up the red carpet with Spring's Signature hair color--Strawberry Serenade! Follow PRAVANA Senior Artistic Educator Sarah Nitz's tutorial and soon you'll be feeling like a true Hollywood Star!

Pearls in the Sun: Blonding for Coily Hair as Easy as 1-2-3!

Pearls in the Sun: Blonding for Coily Hair as Easy as 1-2-3!

When it comes to curly hair, don't get too tangled up in the details! Follow PRAVANA Senior Artistic Educator Thomasena Brown's expert guidance and learn how to create an easy classic, hand-painted balayage with PRAVANA's Pure Light Blonding Creme that will turn heads and make you feel like a true hair goddess!

VIVIDS Everlasting Smoked Berry Color Melt

VIVIDS Everlasting Smoked Berry Color Melt

VIVIDS-like results from permanent color? Yes please! See how our PRAVANA Educator Mentor Melody Larissa utilizes our ChromaSilk VIVIDS Everlasting shades mixed with our ChromaSilk Creme Hair Color for a seductive Smoked Berry result!

Easy Highlighting Technique with Blonding Creme

Easy Highlighting Technique with Blonding Creme

See how PRAVANA Educator Mentor Ashley Krupa Berg utilizes PRAVANA's Pure Light Blonding Creme's powerful formula which leaves hair looking healthy, nourished, and hydrated with this easy Highlighting Technique!

Why This Lightening Technique Is as Easy as It Is Pretty

Why This Lightening Technique Is as Easy as It Is Pretty

Transitioning Summer bleach blondes to a LIVED-IN BLONDE got you puzzled? See PRAVANA Advanced Artistic Educator Becky Betts' Retouch & Balance formula featuring ChromaSilk HI LIFTS!

Lightening Textured Hair

Lightening Textured Hair

Lightening Textured Hair Looking for inspiration to create dimensional and HEALTHY textured hair? PRAVANA Educator Mentor Tim Bo Mack shares his expert technique with a BONUS natural styling method!

We Will Let You In Our Secret To Creating This Pearlized Hair Look

We Will Let You In Our Secret To Creating This Pearlized Hair Look

Wanna know how PRAVANA Collective members Melody and Michael created this look that went VIRAL on IG? Here are the tips and techniques from the king and queen of holographic hair!

The Futuristic Trend That's Taking the Hair Color World by Storm

The Futuristic Trend That's Taking the Hair Color World by Storm

Wanna know the secrets of creating ethereal HOLOGRAPHIC hair? View these 5 Steps from the Masters - Michael & Melody Lowenstein of our PRAVANA Collective!

Get a Taste of This Strawberry-Inspired Trend While You Can

Get a Taste of This Strawberry-Inspired Trend While You Can

Global Blonding - where to begin? Kayla Boyer from our PRAVANA Collective shares her Tips for PERFECT Platinum Blonding with wisps of Strawberry!

This Hybrid Hue Flatters Blondes Brunettes, You Name It

This Hybrid Hue Flatters Blondes Brunettes, You Name It

Why blended bronde can do no wrong. Score the perfect blend with less stress!

A More Sophisticated Twist on the Pumpkin Spice Latte Trend

A More Sophisticated Twist on the Pumpkin Spice Latte Trend

Pumpkin spice & everything nice. Cozy up to this fall favorite shade any time of year.

Blonde To Brunette in One Step? You Won't Believe How Easy It Is

Blonde To Brunette in One Step? You Won't Believe How Easy It Is

Blonde to brunette in one step? It’s not just possible, it’s fast and easy too!

Why This White-Hot Prismatic Hue Is Like a Dream Come True

Why This White-Hot Prismatic Hue Is Like a Dream Come True

You’re not dreaming — this heavenly hue is a prismatic shade come true

Monochromatic Doesn't Have To Be Boring With VIVIDS Everlasting

Monochromatic Doesn't Have To Be Boring With VIVIDS Everlasting

Watch as Taylor Rae from our PRAVANA Collective shows you an easy Monochromatic Hair Color blend that packs a punch using our PERMANENT VIVIDS shades — VIVIDS Everlasting!

6 Steps To Achieve These Sweet Multidimensional Caramel Highlights

6 Steps To Achieve These Sweet Multidimensional Caramel Highlights

Learn our Senior Artistic Educator Sarah Nitz’s Pro Tips as she transitions her client towards Spring with Buttery Caramel Highlights and a chocolate-y base for a delectable hair color transformation!

Platinum Toners Dusty Lilac

Platinum Toners Dusty Lilac

The wait is over! Single shade Platinum Toners are here for that perfect platinum on Levels 9 and 10 every time! See how our Educator Mentor Tim “Bo” Mack uses them to create a Dusty Lilac!

How To Have a Spring Fling Using VIVIDS Pastels With VIVIDS Clear

How To Have a Spring Fling Using VIVIDS Pastels With VIVIDS Clear

Learn how to create a Lavender Ombre while Senior Artistic Educator George Blanco teaches you how to offer customized Spring VIVIDS pastel shades by utilizing VIVIDS Clear-Pastel!

This Fall-inspired Hue Is a Year-round Shade of Gorgeous

This Fall-inspired Hue Is a Year-round Shade of Gorgeous

Maple Bronde look puts a fun—yet still wearable—spin on the season.

Why Stylists & Their Clients Can’t Get Enough of This Hybrid Hue

Why Stylists & Their Clients Can’t Get Enough of This Hybrid Hue

Learn how to formulate bronde for darker levels with Letecia Perez.

When Time Is of the Essence, These Toners Really Bring It in Minutes

When Time Is of the Essence, These Toners Really Bring It in Minutes

ChromaSilk Express Toner sets the tone for gorgeous, vibrant hair color.

Is This the Answer to Natural-Looking Highlights?

Is This the Answer to Natural-Looking Highlights?

Can’t choose which lightening technique to use? You don’t have to!

HI LIFTS for Base Breaking

HI LIFTS for Base Breaking

Do your blonding clients complain about dark regrowth within a couple of weeks? See how our Senior Artistic Educator Becky Betts utilizes our ChromaSilk Hi Lifts to "Break the Base" in just 10 minutes for a softer transition!

Everyday Silver Color Blocking

Everyday Silver Color Blocking

For the chameleons that like to switch up their look see PRAVANA Italia Artistic Educator Davide Cirillo's simple Color Blocking technique utilizing PRAVANA's demi-permanent ChromaSilk Express Tones for highly-requested Silver locks!