Introducing NEW VIVIDS Digital Purple!

Color

Color

Discover PRAVANA's best-selling, award-winning color collections for endless possibilities and ultimate customization.

Permanent

ChromaSilk Creme Color
ChromaSilk Creme Color

Award-winning permanent creme hair colors, formulated with silk and keratin span over 12 different tonal families. This portfolio offers colorists a variety of tones.

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ChromaSilk HI LIFTS
ChromaSilk HI LIFTS

The ChromaSilk HI LIFTS Collection is designed to provide 4 levels of lift without the use of bleach.

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ChromaSilk VIVIDS Everlasting
ChromaSilk VIVIDS Everlasting

VIVIDS Everlasting is the next evolution of permanent hair color that bridges the gap between permanent creme hair color and direct dye.

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Semi-Permanent

ChromaSilk VIVIDS Neons
ChromaSilk VIVIDS Neons

The ChromaSilk VIVIDS Neons is semi-permanent, non-oxidative hair color that is designed to be used without developer.

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ChromaSilk VIVIDS Original
ChromaSilk VIVIDS Original

The ChromaSilk VIVIDS collection is semi-permanent, non-oxidative hair color that is designed to be used without developer.

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ChromaSilk VIVIDS Pastels
ChromaSilk VIVIDS Pastels

VIVIDS Pastels offer delicate shades that can be used alone, intermixed, or combined with other VIVIDS shades for ultimate customization.

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Demi-Permanent

ChromaSilk Express Tones
ChromaSilk Express Tones

Tone to set the tone using PRAVANA’s gentle, ammonia-free toners that leave hair feeling healthier and shinier in under five minutes!

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ChromaSilk Platinum Toner
ChromaSilk Platinum Toner

Platinum Toner are 3 perfectly pre-blended demi-permanent toners for polished level 9+ hair to save you time, money, and avoid guesswork.

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Lightener

Pure Light
Pure Light

Pure Light Lighteners offer innovative lightening options.

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Developer

Creme Developer
Creme Developer

ChromaSilk Creme Developers allows the stylist to perform permanent hair color or lightening services.

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Salon Tools

Salon Color Tools
Salon Color Tools

Color support tools are designed to help stylists create beautiful hair efficiently.

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