NEW
ChromaSilk
Pearl Series
Give Pearl a whirl with 5 new romantic, reflective tones.
NEW
Purify & Revive
A Lactic Acid-powered demineralizing collection to instantly cleanse hair.
CHROMASILK
Blended Neutrals
A perfect blend, made easy. 7 permanent, pre-blended neutral shades for multi-dimensional results.
A Letter to the PRAVANA Community
Color Certification Program
Ignite your passion with PRAVANA’s free, immersive, on-demand Color Certification program!
Check Out Our Products
Color
Discover PRAVANA’s best-selling, award-winning color collections for endless possibilities and ultimate customization.
Color
Discover PRAVANA’s best-selling, award-winning color collections for endless possibilities and ultimate customization.
Lightening
There’s no one size fits all when it comes to creating beautiful, lightened locks. PRAVANA offers stylists innovative lightening options to accommodate any and all needs.
Lightening
There’s no one size fits all when it comes to creating beautiful, lightened locks. PRAVANA offers stylists innovative lightening options to accommodate any and all needs.
Developers
PRAVANA Creme Developer allows the stylist to perform permanent hair color or lightening services.
Developers
PRAVANA Creme Developer allows the stylist to perform permanent hair color or lightening services.
Care
Maintain beautiful hair color with PRAVANA’s care products, designed specifically for different after-care needs.
Care
Maintain beautiful hair color with PRAVANA’s care products, designed specifically for different after-care needs.
Styling
Discover the finishing touches you need to complete your looks! PRAVANA offers a full range of styling products for every need.
Styling
Discover the finishing touches you need to complete your looks! PRAVANA offers a full range of styling products for every need.
Color Support
Get by with a little help from PRAVANA’s color support tools, designed to help stylists create beautiful hair, safely and efficiently.
Color Support
Get by with a little help from PRAVANA’s color support tools, designed to help stylists create beautiful hair, safely and efficiently.