NEW PLATINUM LIGHTS
For professional stylists and their level 9+ clients, Platinum Toners now come in 3 new wearable warm shades giving stylists more tools to get the job done with less time and guesswork.
Additional Benefits
 Tones in as little as 5 minutes |
 Demi formulation |
 Polished platinum shades |
 Lasts up to 15 shampoos |
Additional Benefits
Tones in as little as 5 minutes |
Demi formulation |
Polished platinum shades |
Lasts up to 15 shampoos |
PRAVANA’s new Platinum Lights Collection deserves a warm welcome. Designed specifically for level 9+ blondes.
Our existing shades offer cooler tones while our new shades add wearable warmth, depth and dimension. Conveniently pre-blended, Platinum Toners intermix for custom results without the need to add Clear and deposit more pigment the longer they’re left to process.
The easy-to-use formula tones in as little as 5 minutes so that stylists can spend less time, money or guesswork—allowing them to turn chairs faster and make their clients happier.
3 new wearable warm shades. 1 step to platinum perfection.