Introducing
VIVIDS Digital Purple
3 NEW vibrant purple shades for levels 8+
Just In!
ChromaSilk Creme Color SMOKEY SERIES
The perfect balance of sultry & sophisticated.
PURE LIGHT
Blonding Creme
Leaving hair looking healthy, nourished, and hydrated.
Introducing
ChromaSilk
Platinum Toner
One quick step to platinum perfection.
NEW
PURE LIGHT
IN A NEW LIGHT
New compact packaging, same lifting formula!
Introducing
VIVIDS Digital Purple
3 NEW vibrant purple shades for levels 8+
Just In!
ChromaSilk Creme Color SMOKEY SERIES
The perfect balance of sultry & sophisticated.
PURE LIGHT
Blonding Creme
Leaving hair looking healthy, nourished, and hydrated.
Introducing
ChromaSilk
Platinum Toner
One quick step to platinum perfection.
NEW
PURE LIGHT
IN A NEW LIGHT
New compact packaging, same lifting formula!

Professional Quality Hair Products

Color

Discover PRAVANA’s best-selling, award-winning color collections for endless possibilities and ultimate customization.

Color

Care

Maintain beautiful hair color with PRAVANA’s care products, designed specifically for different after-care needs.

Care

Style

Discover the finishing touches you need to complete your looks! PRAVANA offers a full range of styling products for every need.

Style

Collections

PRAVANA empower stylists by providing superior products, unprecedented and unmatched in value.
Collections
ChromaSilk HI LIFTS
Lift Up to 4 levels!
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